Hostname: page-component-89b8bd64d-sd5qd Total loading time: 0 Render date: 2026-05-08T13:28:53.931Z Has data issue: false hasContentIssue false

Wine prices and weather: Are cult wines different?

Published online by Cambridge University Press:  04 October 2024

Botir Okhunjanov
Affiliation:
Department of Economics, Denison University, Granville, OH, USA
Jill J. McCluskey*
Affiliation:
School of Economic Sciences, Washington State University, Pullman, WA, USA
Ron C. Mittelhammer
Affiliation:
School of Economic Sciences, Washington State University, Pullman, WA, USA
*
Corresponding author: Jill J. McCluskey; Email: mccluskey@wsu.edu

Abstract

In this article, we examine how weather variables affect markets for U.S. high-end wines, both luxury wines and wines from the same region that are still high-end but not in the very limited highest category. Specifically, we compare so-called “cult wines” with “non-cult wines” from the same subregions that are known for their high-quality wines. We investigate associations between weather conditions and prices, price gaps (the difference between the secondary market price and release price), the number of cases produced, and wine scores assigned for both cult and non-cult wines. We further examine whether associations with weather differ across wine regions. Implementing a fixed-effects methodology, cult and non-cult wines from three U.S. regions were studied: both Napa and Sonoma in California, and Walla Walla on the border of Washington State and Oregon. Overall, the analysis suggests that weather is associated with various characteristics of wine markets, including prices, price gaps for cult wines, wine scores, and cases produced. The nature of the associations depends on the type of wine (cult or non-cult, red or white) and timing of weather conditions throughout the year and growing region.

Information

Type
Article
Creative Commons
Creative Common License - CCCreative Common License - BY
This is an Open Access article, distributed under the terms of the Creative Commons Attribution licence (http://creativecommons.org/licenses/by/4.0), which permits unrestricted re-use, distribution and reproduction, provided the original article is properly cited.
Copyright
© The Author(s), 2024. Published by Cambridge University Press on behalf of American Association of Wine Economists.
Figure 0

Table 1. Summary statistics by region

Figure 1

Table 2. Summary statistics by cult status

Figure 2

Table 3. Estimation of market prices for cult wines only

Figure 3

Table 4. Estimation for the market price of non-cult wines only

Figure 4

Table 5. Estimation for market price with quadratic specification

Figure 5

Table 6. Estimation of price gap for cult wines

Figure 6

Table 7. Estimation of price gap for cult wines with quadratic specification

Figure 7

Table 8. Estimation for cases of cult wines only

Figure 8

Table 9. Panel fixed-effects estimation for cases of non-cult wines only

Figure 9

Table 10. Estimation for wine score

Figure 10

Table A1. Cult wines used in this analysis

Figure 11

Table A2. Non-cult wines used in this analysis