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Measuring technological similarity in the wine industry

Published online by Cambridge University Press:  03 February 2026

Francesca Chiaradia*
Affiliation:
Department of Economics, University of St Andrews, St Andrews, Scotland, UK

Abstract

Technological similarity enables wine operators to share best practices, benchmark against industry standards, and identify new areas of innovation. Despite this, measuring similarity is notoriously challenging. In this paper, I use sentence embeddings on wine patent data to show how similarity compares across different models. I validate the results both internally and externally, showing large discrepancies in annual trends. The results underscore the importance of selecting suitable models for market assessment, providing a valuable primer for both wine operators and technologists.

Information

Type
Article
Creative Commons
Creative Common License - CCCreative Common License - BY
This is an Open Access article, distributed under the terms of the Creative Commons Attribution licence (http://creativecommons.org/licenses/by/4.0), which permits unrestricted re-use, distribution and reproduction, provided the original article is properly cited.
Copyright
© The Author(s), 2026. Published by Cambridge University Press on behalf of American Association of Wine Economists.
Figure 0

Figure 1. Preprocessing of wine patents. (a) Word Cloud of Patent Abstracts. (b) TF-IDF Ranking.

Figure 1

Figure 2. Pipeline for wine patent similarity.

Notes: The figure provides a summary of the analysis, splitting the tasks into three steps: preprocessing, estimation, and validation.Source: Author’s Analysis.
Figure 2

Table 1. Comparison of sentence embeddings

Figure 3

Figure 3. Average wine patent similarity at publication, 1970–2023.

Notes: The figure plots the mean evolution of technological similarity for a sample of wine patents published between 1970 and 2023. I present estimates from five embedding models, namely GTE, S-BERT, USE, PaECTER, and Doc2Vec with TF-IDF adjustment.Source: Author’s Analysis.
Figure 4

Figure 4. Mean evolution of patent similarity by selected countries, 1970-2023.

Notes: The panel plots the mean evolution of technological similarity for wine patents filed in the United States (left) and France (right). The time of reference is the publication date.Source: Author’s Analysis.
Figure 5

Figure 5. Ground-truth labels and model comparisons.

Notes: The panel summarizes the performance of each embedding model in comparing similarity against a structural label, the International Patent Classification. Table D1 provides complementary evidence.Source: Author’s Analysis.
Figure 6

Figure 6. RAG validation and model comparisons.

Notes: The figure plots the mean evolution of technological similarity for a sample of wine patents published between 1970 and 2023. The RAG-based system augments the static output using Mistral-7B-Instruct-v0.3. The measure used is cosine similarity.Source: Author’s Analysis.
Figure 7

Figure A1. A Sample Patent Application (U.S. Patent No. 9,289,062 B1).

Notes: The figure shows the first page of Patent US-9289062-B1. The red font highlights the fields of interest for the analysis. Further data, including the description, claim set, dates of priority and filing, appear in subsequent pages.Source: See [23].
Figure 8

Figure B1. Wine patents by continent, 1970–2023.

Notes: The map visualises the diffusion of wine patents across continents. Countries are sorted based on the United Nations Geoscheme. I retain patents with an abstract and exclude applications filed with China’s Patent Office.Source: Author’s Analysis.
Figure 9

Figure B2. Patenting activity in the wine industry by WIPO field, 1970–2023.

Notes: The plot maps wine patents into five technological areas, as measured by the World Intellectual Property Organization (WIPO). Chemistry includes Basic Materials Chemistry; Biotechnology; Chemical Engineering; Food Chemistry; Environmental Technology; Macromolecular Chemistry, Polymers; Materials, Metallurgy; Organic Fine Chemistry; Pharmaceuticals; Surface Technology, Coating (n = 5689). Electrical Engineering includes Audio-Visual Technology; Computer Technology; Digital Communication; Electrical Machinery, Apparatus, Energy; IT Methods for Management; Semiconductors; Telecommunications (n = 285). Instruments include Control; Measurement; Medical Technology; and Optics (n = 293). Mechanical Engineering includes Engines, Pumps, Turbines; Handling; Machine Tools; Mechanical Elements; Other Special Machines; Textile and Paper Machines; Thermal Processes and Apparatus; Transport (n = 2228). Other Fields include Civil Engineering; Furniture, Games; and Other Consumer Goods (n = 943). See [27] for further reference.Source: Author’s Analysis.
Figure 10

Figure B3. Wine patents by WIPO field across continents, 1970–2023.

Notes: Subplot (a) includes the United States, Canada, and Mexico (n = 1733). Subplot (b) includes Austria, Belgium, Bulgaria, Cyprus, the Czech Republic (Czechoslovakia prior to 1991), Denmark, Finland, France, Germany, Great Britain, Greece, Hungary, Ireland, Italy, Latvia, Lithuania, Luxembourg, Moldavia, the Netherlands, Poland, Portugal, Romania, Serbia, Slovakia, Slovenia, Spain, Switzerland, Sweden, Ukraine, Yugoslavia (n = 4196). Subplot (c) includes Georgia, Hong Kong, India, Israel, Japan, India, Israel, Malaysia, the Philippines, Russia (Soviet Union prior to 1992), Singapore, South Korea, Switzerland, Taiwan, and Tajikistan (n = 3032). Subplot (d) has Australia and New Zealand (n = 301). Subplot (e) has Algeria, South Africa, Tunisia, and Zambia (17). Patents filed in South America (n = 4) could not be mapped and are excluded from the count. See [27] for further reference.Source: Author’s Analysis.
Figure 11

Figure C1. Mean patent similarity by continent (1970–2023).

Notes: The panel plots the mean evolution of technological similarity by continent for a sample of wine patents published between 1970 and 2023. Continents with fewer than ten patents are excluded from the count.Source: Author’s Analysis.
Figure 12

Figure C2. Mean patent similarity by technology area, 1970–2023.

Notes: The panel plots the mean evolution of technological similarity by area for a sample of wine patents published between 1970 and 2023. Subplot (a) and (b) include Chemistry (n = 5689) and Electrical Engineering (n = 285). Subplot (c), (d), and (e) include Instruments (n = 293), Mechanical Engineering (n = 2228), and Other Fields (n = 943).Source: Author’s Analysis.
Figure 13

Table A1. Key evaluation metrics – ground-truth vs embedding output

Figure 14

Figure D1. 공개 번호 10-2023-0054040.

Notes: The figure highlights the pre-cleaning steps taken to extract the average SSIM score from each figure. The left-hand side shows the original drawing of Patent KR20230054040A. The centre and right-hand sides illustrate the conversion of images to 200 pixels-wide and their transformation to grayscale. See [33] for further reference.Source: Author’s Analysis.
Figure 15

Figure D2. Patents with High Image Similarity. (a) Patent US-6557369-B1 [12]. (b) Patent US-10940449-B2 [22].

Notes: The figure shows two drawings taken from patent US-6557369-B1 and patent US-10940449-B2. Based on an algorithm that combines feature extraction with Python’s Annoy library, the images have similar visual and structural features. In both cases, the measure used is cosine similarity.Source: Author’s Analysis.
Figure 16

Figure D3. RAG trend for “champagnization”, 1970–2023.

Notes: The figure shows how RAG can combine information from patent abstracts and Mistral-7B-Instruct-v0.3 to pull data on wine champagnization.Source: Author’s Analysis. See [14, 21, 22, 24, 26] for further reference.