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Looking within: exploring the effects of social identity-based reflection on novice designers’ task clarification behavior

Published online by Cambridge University Press:  19 June 2025

Evan Brown
Affiliation:
Integrative Engineering, Lafayette College , Easton, PA, USA
Rohan Prabhu*
Affiliation:
Mechanical Engineering, Lafayette College, Easton, PA, USA
*
Corresponding author Rohan Prabhu prabhur@lafayette.edu
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Abstract

Human-centered design involves designing for users who may have social identities that are dissimilar from designers’ social identities. These differences could impact designers’ ability to understand users’ needs and integrate considerations of social identity into design decisions. Reflective interventions could encourage designers to actively consider social identity in design and our aim in this research is to explore this hypothesis through an experimental study. We tested the effects of completing a social identity-based reflection exercise on novice designers’ task clarification behavior. We also qualitatively examined the quality and content of the reflection responses. We find that participants who completed the intervention generated more social identity-focused design requirements, irrespective of the persona provided to them. Additionally, the content analysis revealed that designers who occupy minority identities (e.g., women and students of color) were more likely to provide deeper and higher-quality reflection responses. These findings suggest that reflective interventions could be an effective mechanism to promote inclusive design, leading to the design of products that users across social identities can use equitably. Furthermore, designers with different social identities may require different reflection cues (e.g., ones more focused on their personal experiences), to encourage deeper reflection on the effects of social identity in design.

Information

Type
Research Article
Creative Commons
Creative Common License - CCCreative Common License - BY
This is an Open Access article, distributed under the terms of the Creative Commons Attribution licence (http://creativecommons.org/licenses/by/4.0), which permits unrestricted re-use, distribution and reproduction, provided the original article is properly cited.
Copyright
© The Author(s), 2025. Published by Cambridge University Press
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Table 1. Glossary of key terms used in our paper and their corresponding definitions in the context of our study

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Table 2. The coding scheme used for coding the functional requirements

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Table 3. The coding scheme used for coding the reflection responses

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Table 4. The four-point scale used to evaluate participants’ reflection responses and corresponding examples

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Table 5. Distribution of participants across the four groups

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Figure 1. Comparing frequencies of the various nodes based on the treatment group.

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Figure 2. Comparing the frequency of the various nodes based on the persona provided.

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Figure 3. Comparing the total number of requirements generated based on treatment group and persona.

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Figure 4. Comparing participants’ self-perceived empathic response based on treatment group.

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Figure 5. Comparing self-perceived empathic response based on persona.

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Table 6. Results of the two-way ANOVA testing the effects of node and social identity group on the frequency of references

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Figure 6. Comparing frequencies of the various nodes based on the social identity group.

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Figure 7. The overall distribution of reflection quality scores based on the reflection questions.

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Figure 8. Reflection quality scores based on social identity groups for each of the four reflection cues.