Throughout the past decade, governments across Latin America have experienced an unprecedented swing to the left. In this essay, I ask: Does the rise of the Left promote women's equality? Or in contrast, could women's continued subordination be an important factor promoting the rise of the Left? Using the case of El Salvador, I demonstrate how the Farabundo Martí National Liberation Front (FMLN) deradicalized its public image—away from “guerrilla insurgents” and toward a viable political party—at least in part by converting its 1980s support for reproductive rights into present-day support for one of the most restrictive abortion policies in the world. I conclude that reversing the causal question about gender and left-leaning political parties may not only extend our understanding of the complicated relationship between gender and the Left but also improve our understanding of the factors moving Latin America from right to left, and from “red” to “pink.”