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Magnetic landscapes of multispecies activity in the Digital Anthropocene

Published online by Cambridge University Press:  29 December 2025

Gavin Lamb*
Affiliation:
NHH Norwegian School of Economics, Norway
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Abstract

A growing infrastructure of digital conservation surveillance is transforming human-wildlife relationships in the ‘Digital Anthropocene’, an epoch characterized by the increasing mediation of interspecies encounters through digital surveillance technologies, the tracking affordances of social media platforms, and citizen science networks. This article examines how digital surveillance technologies are generating magnetic landscapes where digital surveillance practices are ‘pulling’ humans and endangered marine wildlife into new relations of cohabitation, as well as unpredictable multispecies futures of care, commodification, and control. I explore how digital practices of wildlife surveillance and tracking are generating new forms of digitally-mediated human-wildlife intimacy. As this ‘digital intimacy’ increasingly shapes possibilities for human coexistence and co-adaptation with monk seals under climate change, I suggest how sociolinguistic research on semiotic landscapes might fruitfully contribute to these emerging lines of research on the multispecies entanglements that technologies of digital tracking and surveillance are generating in the Digital Anthropocene. (Multispecies, semiotic landscape, nexus analysis, mediated discourse analysis, conservation, Anthropocene)

Information

Type
Article
Creative Commons
Creative Common License - CCCreative Common License - BY
This is an Open Access article, distributed under the terms of the Creative Commons Attribution licence (http://creativecommons.org/licenses/by/4.0), which permits unrestricted re-use, distribution and reproduction, provided the original article is properly cited.
Copyright
© The Author(s), 2025. Published by Cambridge University Press.
Figure 0

Figure 1. Viral images and video of tourist harassment of protected wildlife in Hawai‘i. Left: A 2017 Instagram post showing two men holding and posing with a sea turtle. The image generated widespread outrage on social media and in local news media, resulting in $750 fines for both men. Right: A 2021 TikTok video showing a woman touching a monk seal. The video went viral and received extensive local and national media coverage as an incident of tourist harassment of an endangered species, leading to a $500 fine.

Figure 1

Figure 2. News headlines in local Hawai‘i news media of incidents of sea turtle and monk seal ‘harassment’.

Figure 2

Figure 3. Two posts of ‘dailies’ from the monk seal blog. Left: a post on updates about the monk seal ‘Kermit’ who has been fitted with a Crittercam to record his underwater foraging practices. Right: a blog post documenting a dog that was let off-leash by their owner, chasing the monk seal, Lei Ola, off the beach, which the blog notes was a seal who had lost her pup to a dog attack a few months prior.

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Figure 4. Examples of the forms of digital intimacy circulated in social media posts by a monk seal advocacy group.