This chapter explains how the CPC has from the beginning used its official language to stabilize its rule. During the Mao era people had to integrate this language into their everyday speech by repeatedly using “correct” words and linguistic formulae to say “correct” things. Compulsory use of the language forced everyone to propagate revolutionary values, and even when it failed to produce any matching revolutionary consciousness it completely silenced dissent. Official formulations had a powerful coercive function that stabilized party rule even when its policies were deeply unpopular. The party still uses official language to structure official discourses that outline the party’s vision, promote its policies, praise its leadership, claim the credit for China’s rise, and assert that it alone can guarantee the country’s future success. These discourses are pervasive, and they provide an overarching ideological framework that unofficial discourses are not permitted to contest. China may no longer be totalitarian, but the party’s strategic deployment of its official language is central to its success in creating a hegemonic political culture.