This question appears in a thread about options for fast food in Sunderland, in response to a contributor who jokingly suggests ‘Jawdee borgah’. Of course, it is not a real request for information. The purpose (porpuss?) of the query – and the answer which it prompts (‘Wey aye, on me porpal turbur murta burt’) – is ‘performative’. As we saw in Chapter 1, in response to communicative context, speakers and writers use the semiotic resources at their disposal to range across a stylistic continuum, with ‘mundane performance’ – or styling – at one end and ‘high performance’ at the other. Quotidian, everyday performances are responses to contextual factors such as genre (people speak and write differently when they are passing on a recipe compared with when they are reviewing a film, for example), while ‘high performance’ is a more elaborate and knowing act of stylisation, sometimes involving extravagant identity play (Mortensen et al. 2017; Coupland 2007). High performance is perhaps most obvious when speakers or writers use ‘dialect stylisation’ (Coupland 2001) to reproduce the words and voices of specific individuals or of personas representative of a wider social group. We have encountered dialect stylisation in many of the examples in this book, but posters are perhaps at their most creative when attempting to convey information about the sound component of NEVE, as in the exchange above. In this chapter I focus on the ways in which North East England’s linguistic soundscape is represented on RTG. While respelling of the kind displayed in the epigraph will be at the heart of this analysis, it is not the only way information about ‘local’ sounds of speech – both segmental and suprasegmental – is conveyed by posters; in addition, RTG is a rich source of metalinguistic commentary on accent, a source on which I draw throughout the chapter. But I begin by making some general remarks on the nature of the orthographic creativity to be found on the site (7.1), before discussing RTG’s representation of the linguistic soundscape of NEVE in relation to vowels (7.2), consonants (7.3), connected speech processes (7.4), and suprasegmental features (7.5).