Published online by Cambridge University Press: 05 April 2014
Network economics is a very hot topic, at the same time from a research point of view (with several conferences devoted to the theme, plus a devoted section in most of the other main telecommunication conferences), from a political point of view (as highlighted by the network neutrality debate, the increasing discussion on volume-based pricing, etc.), and of course from a business point of view (encompassing advertisement pricing definition, spectrum selling and sharing, bundling of offers, etc.). We believe that it is very good timing to release a book on the issue, describing both the theory and key specific applications, because of all the economic issues that constantly pop up in telecommunications. It is probably a cornerstone time for a redefinition of the Internet business model. While writing (scientific) papers on network economics, we also had the feeling that there was some room for a (new) book in the area. Indeed, there was to the best of our knowledge no recent work mixing mathematical theory and deep analysis of the economic stakes that had appeared in telecommunications. As illustrations of the issues we have in mind, we can mention the network neutrality debate, the relations between mobile network operators and mobile virtual network operators, the management of application stores, the economics of security, auctions for advertisements on different media (content pages, applications, or search engines), etc.
To save this book to your Kindle, first ensure no-reply@cambridge.org is added to your Approved Personal Document E-mail List under your Personal Document Settings on the Manage Your Content and Devices page of your Amazon account. Then enter the ‘name’ part of your Kindle email address below. Find out more about saving to your Kindle.
Note you can select to save to either the @free.kindle.com or @kindle.com variations. ‘@free.kindle.com’ emails are free but can only be saved to your device when it is connected to wi-fi. ‘@kindle.com’ emails can be delivered even when you are not connected to wi-fi, but note that service fees apply.
Find out more about the Kindle Personal Document Service.
To save content items to your account, please confirm that you agree to abide by our usage policies. If this is the first time you use this feature, you will be asked to authorise Cambridge Core to connect with your account. Find out more about saving content to Dropbox.
To save content items to your account, please confirm that you agree to abide by our usage policies. If this is the first time you use this feature, you will be asked to authorise Cambridge Core to connect with your account. Find out more about saving content to Google Drive.