Do representatives provide fair and proportional representation to each place in their district or, rather, do they favour some places, creating winners and losers of representation? While the impact of geography on representation has been extensively examined in majoritarian systems, we know little about the geographical losers of representation in proportional representation systems. We investigate the extent to which different places receive unequal levels of attention in parliament, relative to what we would expect based on their population size as a normative proportional ideal. Crucially, we conceptualize place‐based representation at the micro‐level by looking inside electoral districts, using Google Places and Named Entity Recognition. Findings indicate that there are significant deviations from the proportional ideal. We find that small localities and large cities are overrepresented in parliament, while the medium‐sized cities and suburban peripheries of major metropolises are underrepresented. Places with a higher percentage of the population with university degrees are also overrepresented in parliament. These results carry important normative implications for forms of territorial‐based representation.