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Chapter three - Research Design

from Part one - Design and Inference Considerations

Published online by Cambridge University Press:  05 June 2014

Harry T. Reis
Affiliation:
University of Rochester, New York
Charles M. Judd
Affiliation:
University of Colorado Boulder
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Summary

Research design is inextricably linked to data analysis. Research designs can be divided into three fundamental categories: experimental design, quasi-experimental design, and nonexperimental or passive observational design. This chapter focuses almost exclusively on experimental design, for two main reasons. In an experimental design there are always at least two factors such as fixed and random factors or independent variables, variables that are considered to influence the dependent variable response. The chapter discusses a series of questions that must be answered regarding each individual factor in a design. It considers the possible ways that multiple factors included in a single experiment may be interrelated. Multiple factors in a design can be crossed, nested, or confounded. Issues involving the dependent measures in a study are also part of experimental design, and these choices can influence statistical conclusion validity (power), internal validity, construct validity, and external validity.
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Publisher: Cambridge University Press
Print publication year: 2014

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  • Research Design
  • Edited by Harry T. Reis, University of Rochester, New York, Charles M. Judd, University of Colorado Boulder
  • Book: Handbook of Research Methods in Social and Personality Psychology
  • Online publication: 05 June 2014
  • Chapter DOI: https://doi.org/10.1017/CBO9780511996481.006
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  • Research Design
  • Edited by Harry T. Reis, University of Rochester, New York, Charles M. Judd, University of Colorado Boulder
  • Book: Handbook of Research Methods in Social and Personality Psychology
  • Online publication: 05 June 2014
  • Chapter DOI: https://doi.org/10.1017/CBO9780511996481.006
Available formats
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To save content items to your account, please confirm that you agree to abide by our usage policies. If this is the first time you use this feature, you will be asked to authorise Cambridge Core to connect with your account. Find out more about saving content to Google Drive.

  • Research Design
  • Edited by Harry T. Reis, University of Rochester, New York, Charles M. Judd, University of Colorado Boulder
  • Book: Handbook of Research Methods in Social and Personality Psychology
  • Online publication: 05 June 2014
  • Chapter DOI: https://doi.org/10.1017/CBO9780511996481.006
Available formats
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