In this paper, I demonstrate that the category of Schein (which I translate as ‘semblance’) in Hegel’s Science of Logic expresses the structure of ideology in general, and specifically the ideology of equality and freedom in capitalism. To this aim, I motivate Marx’s mature critique of political economy in Capital and the Grundrisse. I argue that while the semblance of equality is false and misleading, it is constitutive of the essence of capitalism. This implies that domination in capitalism does not exclude equality, but requires it. In particular, I argue that the structure of domination generates equality as its own necessary moment. The paper shows, on the one hand, how a close study of Hegel’s Logic is helpful for understanding the structure of capitalism, and on the other hand, how reading Hegel’s Logic through Marx can help in unveiling its social import.