Book contents
- Ethnography in International Business
- Ethnography in International Business
- Copyright page
- Dialogue between Author Mary Yoko Brannen and Artist Nancy Adler
- Dedication
- Contents
- Figures
- Tables
- Foreword
- Preface
- Acknowledgments
- Introduction
- Part I Intracultural Ethnography
- 1 Introduction to Intracultural Ethnography
- 2 The Focal Ethnography
- 3 The Comparative Ethnography
- 4 Exercises for Part I: Some Tools and Practice Opportunities for Engaging in Intracultural Ethnography
- Part II Transcultural Ethnography
- Part III Strategic Ethnography
- Part IV Epilogue
- Appendixes
- References
- Index
4 - Exercises for Part I: Some Tools and Practice Opportunities for Engaging in Intracultural Ethnography
from Part I - Intracultural Ethnography
Published online by Cambridge University Press: 21 October 2025
Book contents
- Ethnography in International Business
- Ethnography in International Business
- Copyright page
- Dialogue between Author Mary Yoko Brannen and Artist Nancy Adler
- Dedication
- Contents
- Figures
- Tables
- Foreword
- Preface
- Acknowledgments
- Introduction
- Part I Intracultural Ethnography
- 1 Introduction to Intracultural Ethnography
- 2 The Focal Ethnography
- 3 The Comparative Ethnography
- 4 Exercises for Part I: Some Tools and Practice Opportunities for Engaging in Intracultural Ethnography
- Part II Transcultural Ethnography
- Part III Strategic Ethnography
- Part IV Epilogue
- Appendixes
- References
- Index
Summary
Preparing oneself to thoughtfully engage in intracultural ethnography within today’s multifaceted and dynamic cultural settings is no small task. To document and theorize the cultural undercurrents at work in today’s multicultural work settings requires an understanding of the complexity of culture as expressed, enacted, and negotiated across interconnected levels of analysis and spheres of influence. The following tools and practice opportunities are designed to consolidate your learning from the previous chapters, using practical aids for sifting through the various layers of culture while allowing for and giving voice to individual variance.
Information
- Type
- Chapter
- Information
- Ethnography in International BusinessLearning from the Field, pp. 111 - 124Publisher: Cambridge University PressPrint publication year: 2025
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