In the cinema of Joel and Ethan Coen, contemporary America is depicted as an incoherent space in which traditional beliefs constantly collide with the new world order. Shaped by the erosion of commonly accepted values and the ubiquitous presence of the media and advertisements, this hybrid America is a world of commerce, consumption, and economic plight. While its cities are plagued by segregation, outbursts of casual violence undermine the myth of an unspoiled life in the countryside. Illustrating postmodern culture's preference for the periphery versus the center, the movies of the Coen brothers find a glimmer of morality remaining on the margin of society. Unimposing and compassionate characters such as the pregnant small-town detective in Fargo or the naive yet brilliant protagonist of The Hudsucker Proxy personify an idealistic, innocent America that is about to be displaced by selfish greed. Focusing on Fargo, The Big Lebowski, and The Man Who Wasn't There, my essay argues that the Coens’ visual playfulness, and their tendency to mine various cinematic genres, serve to emphasize their scathing critique of the American victory narrative.