According to census data, the North-East of Scotland is one of the strongholds of the Scots language. However, its “Doric” dialect is undergoing change, with linguistic studies reporting a loss of traditional dialect features. This article focuses on Inverurie—a town whose population has increased almost threefold since the 1950s as it has become an important commuter hub for Aberdeen.
By comparing perceptions of older and younger speakers, the results of this study support accounts of a shift away from the region’s distinctive dialect, observed through weakening of the perceived urban/rural divide, youngsters’ lack of identification with traditional identity labels, and—most importantly—differing accuracy rates when geographically placing a speech sample from an older resident. Conversely, the fact that such results are not found among youngsters surveyed in some other North-East communities suggests that linguistic change may be afoot at different paces in different parts of the region.