We hold these truths to be self-evident, that all men are created equal, that they are endowed by their creator with certain unalienable rights, that among these are life, liberty and the pursuit of happiness. (American Declaration of Independence, 1776)
The above passage from America’s Declaration of Independence is perhaps the most famous quote ever written in relation to happiness. For many of today’s advocates of happiness as a key goal for individuals and public policy it proves that subjective well-being has long been a humanist goal. This is certainly the approach that Richard Layard, one of the UK’s foremost happiness advocates, takes: “The authors of the American Declaration of Independence had the right idea. This means that public policy should be judged by how it increases human happiness and reduces human misery” (Layard 2005b, pp224-5).
Layard goes on to argue that the Declaration supports his contention that happiness is clearly the supreme goal for humanity: “Happiness is that ultimate goal because, unlike all other goals, it is self-evidently good. If we are asked why happiness matters, we can give no further, external reason. It just obviously does matter” (Layard 2005b, p113).
This chapter argues that such an approach is ahistorical. Despite the common use of the word ‘happiness’ there are fundamental differences between the Enlightenment approach to happiness, as embodied in the Declaration of Independence, and the outlook of today’s growth sceptics. This chapter outlines the approach of the contemporary happiness movement before revealing its shortcomings. Most fundamentally it argues that the emphasis on happiness as the key goal for humanity is undesirable and conservative.
The happiness movement’s case: a central goal
To many people the central claim of the ‘happiness movement’ - the term used in this chapter for those who maintain that happiness should be a central goal of humanity – is unimpeachable. Sometimes they use alternative terms such as eudaimonia, flourishing, life satisfaction, subjective well-being or even just well-being. But whichever word they use they typically argue that personal contentment, rather than the accumulation of wealth, should be the over-riding goal for individuals and society.
It is certainly true that the developed world enjoys more abundance than earlier generations could imagine. It is also clear that many people feel dissatisfied with their lot and many are arguably obsessed with the acquisition of consumer goods.