This chapter focuses on practical issues about how to evaluate and present one’s results. This information can be used to complement tests of statistical significance and decision making in evaluating and presenting the data. The chapter begins with data evaluation. With all its objections, null hypothesis significance testing (NHST) still dominates and as such the researcher (and reader) ought to be skilled in the approach, mindful of its liabilities, and have an overflowing quiver of options to improve the yield from one’s research. In this chapter, we will discuss practical issues but not specific statistical tests and options and what and when to do them.
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