Program Evaluation Pragmatic Methods for Social Work and Human Service Agencies

Now that you’ve learned the ins and outs of designing and conducting an evaluation, here comes what might be for you the hard part: communicating your work in such a way as to have an impact on your target audience. Just how hard will depend on how well you have comprehended the previous chapters of this book and whether you have successfully completed courses in which you had to write and then receive critical appraisals of your writing. If you did complete such courses, you probably learned that good writing does not come easy. Often the thing you write seems perfectly clear to you, because you know what you are thinking and trying to say, and you understand your topic. But your readers might not share your expertise, and they can’t read your mind. Consequently, if you are receiving feedback on your drafts, you might have to go through several revisions before the feedback reassures you that your writing is clear, understandable, and interesting to read.